Villas Foch and Mews combine for the best in boutique
The French boutique hotel and spa has created a seamless guest experience while maximizing revenue.
Villas Foch customer story
higher average room price
€18
for direct bookings compared to channel managers
84%
in second summer with Mews compared to first
booking engine conversion rate
6.5%
About Villas Foch
Villas Foch is a five-star boutique hotel and spa in downtown Bordeaux, France. Each space is stunningly designed and decorated, combining the elegance of the building’s 19th century origins with all the modern amenities and experiences that a 21st century guest would expect. In addition to its rooms and suites, the hotel provides a spa and swimming pool, meeting spaces and a bar, also managed through Mews.
“We chose Mews because it was straightforward to use and understand, particularly for people whose background is outside of hospitality. This simplicity allows us to really focus on creating memorable experiences for our guests.”
Big wins through direct bookings
Challenge
In order to encourage guests to make direct bookings via their website, Villas Foch needed a solution that combined a smooth guest journey with the ability to maximize revenue.
Solution
By using Mews Booking Engine, Villas Foch are able to add multiple rates to each room or suite (flexible, non-refundable, breakfast included) while also add multiple add-ons (parking, transfers, wine tours) that guest can purchase with just a single click. The user journey is streamlined with a modern interface, resulting in a high conversion rate for visitors.
Result
• €18 higher average room price for direct bookings compared to channel managers
• 6.5% booking engine conversion rate (3.3% is the average for independent hotels)
Simplified operations, smoother guest journey
Challenge
Villas Foch is owned by medical professionals who pursued their lifelong dream of running a remarkable hotel. As such, their hospitality cloud needed to be intuitive while driving great results.
Solution
By championing automation, Mews simplifies or eradicates many of hospitality’s traditional, time-consuming tasks. A modern UI makes operational management much simpler; key integrations can be added without fuss; payment requests can be sent with a single click. This also gives the team more time to focus on guests.
Result
• 34% higher ADR in second summer with Mews compared to first
• 84% higher RevPAR in second summer with Mews compared to first
• 87.5% payment success rate
“In the two years we’ve been with Mews, we’ve seen great results. But what we really appreciate is that they don’t rest on their laurels: there are always new features and integrations, and it feels like it keeps getting better.”
“We feel that we can ask the Mews support team any questions we have, and we always get a quick answer with a video to Mews University to help explain it.”
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Make it remarkable.
Ready to take the first step towards a more efficient, flexible, guest-centric approach to hospitality?