In this article, we’ll look at six hotels that saw significant revenue growth once they started using the capabilities within Mews Hospitality Cloud. Smart rate management that maximizes ADR, seamless product upselling that boosts RevPAR, a high-converting booking engine that generates more direct bookings and cuts OTA fees, and that’s just for starters.
The best part is that these revenue-driving solutions are almost effortless; automation keeps them running in the background so you can focus on your bigger business goals.
Ready to see how Mews hoteliers around the world are putting less effort in and getting more revenue out? Let’s dive in.
Case 1: A$139 average upsell per reservation at Paradise Resort Gold Coast
Voted Australia’s Best Family Resort eleven years in a row, Paradise Resort Gold Coast is a popular escape for high-energy kids and perpetually exhausted parents.
With so many activities on offer – water parks, laser tag and kids’ club to name a few – making it easy for guests to enhance their stay by purchasing additional experiences is crucial to sustained revenue growth.
With Mews, Paradise Resort was able to build a customized, high-converting booking journey where guests can choose different rooms and rates as well as add extras. As a result, the average upsell per reservation reached A$139 (and A$44 during online check-in alone).
Payments are effortless, too. Mews securely captures card details so they can be automatically charged later without the card being presented again. It's a solution that’s both simple and scalable: Mews Guest Experience helps offer the right upsell at the right moment and Mews Payments delivers time-saving automation.
Case 2: €14k+ additional revenue in less than a month at Hostellerie Cèdre & Spa
French five-star spa hotel, the Hostellerie Cèdre & Spa, is an elegant escape with 40 bespoke rooms and suites. While already offering guests stays that celebrate the French art of living (they have a Michelin Star restaurant and Nuxe spa on site), they wanted to diversify their revenue without the cost implications of major structural changes or additions to the property.
Mews enabled Hostellerie Cèdre & Spa to monetize its existing spaces more effectively and unlock new revenue with minimal effort. Parking spots and meeting rooms were added to the platform as spaces and managed within the PMS just like rooms and suites. The uber flexible system also allowed the hotel to offer these spaces for different time periods (hours, days, months) and vary prices for guests and non-guests.
This minimal revenue diversification strategy boosted revenue at Hostellerie Cèdre & Spa by €14k+ in less than a month.
Are you using your property’s spaces to their full potential? Let Mews Spaces inspire you.
Case 3: Smart rate management brings 8% ADR increase in first two months at Old Stocks Inn
Sophisticated revenue technology isn’t only for five-star hotels and big resorts. The Old Stocks Inn, a small independent hotel in the UK tourist hotspot of the Cotswolds, was struggling to update their room rates efficiently, relying on laborious manual processes.
Automated rate management in Mews transformed their operations and helped optimize their inventory. Rather than updating room rates individually, owner Jim Cockell could easily amend them by type, so the rate for all rooms in a particular group automatically moves by a set amount. What used to take hours now takes just a click or two.
It didn’t take long for Jim to see results; in the first two months of using Mews, ADR increased by 8%. He was also able to improve the hotel’s cash flow by introducing pre-paid rates and using the Mews Booking Engine to encourage more direct bookings.
Looking to optimize your independent hotel operations? Download our Guide for Independent Hoteliers.
Case 4: 18% conversion for direct bookings at Green Hotels
Green Hotels, a group of five properties in Paris and northern France, offer guests stays that focus on sustainable practices. But one thing that wasn’t sustainable was the revenue they were losing to OTAs in commission.
Once Mews Booking Engine was up and running on their site, Green Hotels watched their conversion rate for direct bookings jump to 18%. One property, the Eco Hotel Fleury, was even higher at 22% (the average for independent hotels is around 3.3%). Guests enjoyed a clean, simple booking journey while a comparison widget made it clear that they were getting the best deal.
Deputy Director Damien Kieffer describes the impact: “We’ve had amazing results with Mews Booking Engine, drastically cutting the amount of OTA commission we pay while also increasing our RevPAR thanks to upselling.”
The icing on the revenue cake was 21% higher ADR from direct bookings compared to OTAs and strategic upselling where guests can add extras to their booking in just one click.
Case 5: The Julius, Prague, generates €55k+ in parking space revenue
Hospitality professionals have a talent for anticipating guests’ needs. But what if technology could help turn that expertise into revenue in a scalable way?
The Julius, a luxury lifestyle hotel in the heart of Prague’s Old Town, boasts 168 beautiful suites and 29 secure, underground parking spaces. With the hotel’s prime location, the team knew that demand for parking spots would be high. Mews allowed them to easily manage and monetize this amenity in the same platform as their rooms and apartments.
By adding parking spots and EV charging points as products in Mews, The Julius made it easy for guests to add these services to their reservation. But the opportunities don’t stop at the point of booking; online check-in gives guests another opportunity to purchase additional services right before their stay.
With this system in place, the hotel could build their ethos of making the guest’s stay totally seamless while driving revenue to the tune of €55k+ in the first half of 2023 alone.
Case 6: GuestHouse Hotels earns €9,000 per month via upselling
Combine the relaxed atmosphere of a guesthouse with the service of a hotel, and you’ll get a feel for the way GuestHouse Hotels runs their two properties in the Netherlands.
When considering a new PMS, one of the most important attributes was robust connectivity so they could build a tech ecosystem to support their unique operational needs. Through Mews Marketplace, they connected nine integrations including upselling platform, Oaky.
GuestHouse hotels now couples this upselling capability with their guest feedback strategy to boost their bottom line. By better understanding guests’ needs, they handpick the best products for their upselling emails and earn €9,000 in additional revenue per month.
Curious about how much more revenue you could be making with Mews as your PMS?
Looking for the customer stories in full? You’ll find all the links below.
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