The Mews Blog
Marketing & distribution
Marketing & distribution
Insights from Mews Coffee Corner with harry’s home and Gauvendi
The latest Mews Coffee Corner episode dives into the transformative power of hyper-personalization and dynamic inventory management in hospitality. This episode brings together...
What are the best 5 hotel review websites and how to get good reviews from your..
What are hotel reviews? Hotel reviews are feedback from guests after their stay, offering insights into their experience, from the quality of...
Why connecting your PMS and CRM is a game changer for guest experience and..
Why every hotel should connect their PMS and CRM Let’s dive into how combining these two systems can help you get closer to your guests and boost...
Metasearch engines and how they work in the hospitality industry
What is a metasearch engine? A metasearch engine is a comparison tool used by travelers to compare rates across different hotels in each destination....
20 examples of good advertisement for hotels
What is hotel advertising? Hotel advertising involves a range of marketing strategies aimed at showcasing your hotel’s services and unique value...
How hotel market segmentation enhances business success in 2024
What is hotel market segmentation? Hotel market segmentation is the process of grouping guests into various categories based on shared...
What is video marketing for hotels and what are its benefits?
¿Qué es el video marketing para hoteles? El video marketing para un hotel es una estrategia de comunicación y promoción que utiliza contenido...
Top 20 hotel marketing strategy ideas to increase your bookings
20 ideas to optimize your hotel marketing strategy A hotel marketing strategy should be dynamic, changing depending on the season, the year, and the...
Best 15 hotel social media marketing strategies in 2024
What is a social media marketing strategy? Social media marketing is a realm of digital marketing that focuses on the strategic use of social media...
Lessons from a superstar: what can hospitality learn from Taylor Swift?
Forging emotional connections One of the undeniable keys to Swift’s global success is her ability to form emotional connections with her fan base....
How to Message Your Hotel Guests: download the data-led guide
It’s easy to make assumptions about what guests want. After all, we’re all guests at various points throughout the year. But one of the remarkable...
5 technologies that are transforming hotel distribution
Top technologies applied to hotel distribution From artificial intelligence and machine learning to blockchain and big data, technological solutions
8 best hotel eCommerce strategies
What is hotel eCommerce? So, hotel eCommerce refers to commercial transactions that are conducted electronically over the Internet. In the hotel...
Partnership marketing for hotels: maximizing collaborative opportunities
9 ways data analytics is changing the hospitality industry
Google Hotel Reviews: Everything you need to know
Why Google hotel reviews matter Travelers rely on Google in their research, planning and booking process. Reviews are one of the first things...
The ultimate Google Hotel Ads Guide
What is Google Hotel Ads? Google Hotel Ads (GHA) is a meta search advertising solution that allows hoteliers to promote their official website prices...
9 marketing strategies for serviced apartments
Top 9 strategies on how to use TikTok in your hotel
8 most effective marketing tips for hostels to increase bookings
The most effective marketing strategies for hostels Gone are the days of traveling with a backpack and a travel guide. Modern hostel guests travel...
How to get guest feedback and why it is important for your hotel?
The perfect guide of hotel email marketing to increase your bookings
What is hotel email marketing? Hotel email marketing is a tool that is used to communicate about your hotel brand, whether that includes...
The perfect guide to hotel distribution channel strategy
How to add and list your hotel on Google
How can independent hotels boost their online marketing strategy?
Eight ways to improve your independent hotel marketing strategy Of course, your marketing strategy should be unique and targeted towards your ideal...
How can hotels use Snapchat to improve their marketing strategy?
What is Snapchat? Snapchat is without doubt one of the social media channels that has seen the most growth in the past few years, especially among...
How to create the best hotel pre-arrival emails
It’s easy to dismiss the hotel pre-arrival email as a nice to have. After all, you’ve already emailed these guests with their booking confirmation,...
How can hotel blogging help you in your marketing strategy?
What is hotel blogging? Hotel blogging is a realm of content marketing designed to grow your hotel’s website organically. Essentially, blogging...
11 hotel advertising strategies to increase your online presence
Why is advertising important for hotels? Bill Gates once said, “if your business is not on the internet, then your business will be out of business”....
How to create the best hotel booking confirmation email for guests
Why focus on your hotel booking confirmation email? First things first: the booking confirmation email is an absolute must. If you buy something...
Make it remarkable.
Ready to take the first step towards a more efficient, flexible, guest-centric approach to hospitality?